Definition of World 2.0

I’ve been writing and speaking about World 2.0 for more than a year, but haven’t put my definition into this blog yet. So here’s my best shot:

World 2.0: The convergence of the online and offline worlds to create new ways of being, thinking, doing, existing, transacting, interacting, belonging, and socializing that weren’t possible before the web.

Further explanation: Tim O’Reilly’s definition of Web 2.0 has been well-documented. World 2.0 is the way in which the web has re-defined how we live our lives.

My favorite examples of World 2.0: Geocaching, Webkinz, Google Earth, and BarCamps. The Cluetrain Manifesto planted the seeds for a new understanding of the world created by the web. Other World 2.0 examples include Couch Surfing, 43 Places, and GPS Navigators. Social media is also integral to World 2.0. This ain’t your grandpa’s telegraph: Facebook, Twitter, and Flickr.

World 2.0 is a change in the way we think about many things. In addition to Web 2.0, World 2.0 encompasses Business 2.0, Marketing 2.0, and Media 2.0.

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2 Responses to “Definition of World 2.0”

  1. World 2.0 « EverythingCU.com World 2.0 Adventure Says:

    […] world where you can play games with it and interact with other Webkinz owners. Now THAT’S World 2.0! That’s the reality for everyone growing up […]

  2. World 2.0 brings us to Pokagon « EverythingCU.com World 2.0 Adventure Says:

    […] 2.0 brings us to Pokagon By Morriss Partee What is World 2.0? And why do I use this term to explain the new environment in which we live? The web, and in […]

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